Our Ingredients
WE TREAT OUR INGREDIENTS WITH RESPECT, SO THE FLAVOUR SHINES THROUGH
We’ve developed our own unique process to create outstanding dog food that combines the benefits of raw feeding with the very best pet nutrition science.
Fresh Pressed™ provides dogs with a delicious bowl of food that’s easy to digest for delicate tummies and packed with the very finest natural ingredients. Read on to learn about the Fresh Pressed™ difference.
DOGS NEED NATURAL FRESH INGREDIENTS TO THRIVE
Here’s the clever bit. We only use nutritious raw meat in our Fresh Pressed™ recipes. This is then very gently cooked, just enough to make sure that they’re safe to eat and handle, before they’re mixed with other ingredients and cold pressed to form our nutritious and delicious dog food - ensuring the food retains its original nutritional value and locking in great flavours and smells too!
TOO MUCH HEAT DESTROYS MEAT'S GOODNESS
Most pet foods (including other cold pressed foods) use ‘dried meat’ or ‘meat meal’. These are both the same thing - meat, tendons and can include feathers and bone. It’s processed under intense heat and pressure, so a lot of nutrition has been destroyed before it’s even been added to the pet food!
Our Fresh Pressed™ is cooked at low temperatures, think of it like gently steaming your vegetables rather than boiling them.
NO BLOATING, NO SWELLING
One of the biggest benefits of Fresh Pressed™ is that it doesn’t swell, instead, breaking down gently and slowly releasing its nutrients.
Fresh Pressed™ is hypoallergenic, gentle on the tummy and allows for easy and healthy digestion.
Nutritional Info
WHAT'S IN THE BAG?
FRESH FREE RUN TURKEY
An excellent form of protein, hypoallergenic and highly palatable.
SWEET POTATO
Slow release energy, rich in fibre and a great source of vitamins A, C and B6.
MSC CERTIFIED BLUE WHITING
High in protein and antioxidants, easy to digest and great for dogs with sensitivities.
SALMON OIL
High in essential Omega-3 & 6 fatty acids - great for healthy skin and coat.
FREE RUN EGGS
In addition to digestible protein, eggs provide high quality fats and minerals.
NATURAL JOINT CARE
A healthy dose of Glucosamine, Chondroitin & Green Lipped Mussel to protect joint cartilage & supports active mobility.
COMPOSITION
Fresh turkey (35%), Sweet potato (35%), Beet pulp, Blue whiting fish (hydrolysed) (5.75%), Whole egg (5%), Carrot, Brewer's yeast, Sunflower oil (1.3%), Salmon oil (0.75%), Inulin (source of prebiotic FOS), Herbal blend (0.25%; Parsley, Rosemary, Nettle, Chamomile, Sage, Thyme, Coriander leaves, Dandelion leaves, Liquorice), Glucosamine (2000mg/kg), Chondroitin sulphate (1250mg/kg), Green lipped mussel (750mg/kg).
ANALYTICAL CONSTITUENTS
Crude protein 19.4%, Crude fat 9.5%, Crude fibre 3.3%, Crude ash 6.6%, Vitamin A 15250 IU/kg, Vitamin C 51mg/kg, Vitamin B6 6.8mg/kg, Omega-3 1.8 g/kg, Omega-6 15.45 g/kg, Calcium 0.9%, Phosphorus 0.55%, M.E. kCal 357.2 kCal/100g.
NUTRITIONAL ADDITIVES
Vitamins & trace elements: Vitamin A 15000 IU/kg, Vitamin D3 1500 IU/kg, Ferrous sulphate monohydrate 75 mg/kg, Manganous oxide 49 mg/kg, Cupric sulphate pentahydrate 4 mg/kg, Zinc sulphate monohydrate 75 mg/kg, Calcium iodate anhydrous 1.7mg/kg, Sodium selenite 0.2mg/kg. Antioxidants: Tocopherol-rich extract of natural origin.
Feeding Guide
FEEDING GUIDELINES
IDEAL ADULT WEIGHT (kg) | DAILY FEED FOR MAINTENANCE (g) | DAILY FEED FOR WEIGHT LOSS (g) |
5kg | 85g | 65g |
10kg | 140g | 110g |
15kg | 190g | 150g |
20kg | 240g | 185g |
25kg | 280g | 220g |
30kg | 320g | 250g |
40kg | 400g | 310g |
50kg | 475g | 370g |
60kg | 540g | 420g |
HOW TO TRANSITION
DAY 1 - 3
Introduce Fresh Pressed™ as a treat, using sparingly at first but gradually increasing the amount given over three days (no more than 10% of their daily amount). If your dog is on a strict diet you may need to reduce the amount of their old food that they are receiving over these days.
DAY 4 - 6
Swap their breakfast meal over to Fresh Pressed™, one half of their daily allowance. Continue to feed their old food for their evening meal.
DAY 7
Feed 100% Fresh Pressed™. If your dogs tends to have a sensitive tummy, we advise extending each stage of the transition period.
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